Showing posts with category "marketing"

Customer Engagement Tactics That Build Loyalty

The right engagement tactics can lead to an increase in customer loyalty. This is great for business as it means more conversions. Read more.

5 Beginner Tips For A Successful Google Ads Campaign

Google ads can use targeted keywords and can be used to find your target audience, helping you advertise to the people you want. Read more.

Is Local Advertising Still an Effective Marketing Strategy?

With social media and the internet, many people forget about traditional and local advertising, but it can still be useful. Read more here.

How Cisco Networking Can Benefit Your Business

What is Cisco networking? Cisco offers flexible networking software and hardware and can assist with business growth. Read more here.

5 books marketers advise you to read

Looking for good marketing books to start your business? Then how about this list? Here are five books marketers advise you to read.

3 Ideas on How to Launch Your New Product or Service

Maraketing and branding can help get your business recognised across multiple platforms.s Here are some ways to launch a new product.

Searching for Christmas

"Is your paid search strategy ready for the festive season?" asks Ben Knight, Founder and Director of Products & Strategy at Croud. While a

It doesn’t matter if you’re black or white (or male, or female, or…)

Marketing guru and owner of Sarsaparilla Marketing, Kimberly Davis shares her thoughts on how the drive for equality is masking the real qualities needed

Attention seekers – perfect press releases

Most press releases hit the junk email folders of journalists without ever getting opened. How can you ensure your news grabs the attention? Gemma Guise

Create impact with your digital marketing

How can you prioritise digital marketing efforts and ensure cross-channel impact for your digital marketing spend? Zoe Ripley, international marketing

SMEs focus corporate citizenship on social mobility

Finalists for the Santander Corporate Citizenship Award recently came together to debate the business case for social impact at a roundtable chaired by

The Timeless Charm of Glass Packaging

Glass packaging is a sustainable, recyclable container, making it useful for all manner of places. Read more here